What is a cookie and how are they used on our Website?
A cookie is a small piece of data that a website – when visited by a user – asks your browser to store on your device to remember preferences and other information, for example previous website or page visits from that device and browser, username or login prompts, or other online behaviors. We use industry standard cookies and other tracking technologies (such as Google Analytics) to track your behavior online, assist you in navigation and using intended website functionality (e.g., retaining items in a shopping cart), analytics purposes to gather – and enable your ability to provide – feedback to improve our products and services, or to provide marketing, for example if you visit other websites within our network of marketing service providers. Cookies placed on your browser may be for the duration of your online session on our website, or for a longer defined time period, including persisting on your browser indefinitely or until cleared. To remove cookies, please see the “How to opt in or out of cookies” section below. Additionally, more information about Cookies and details of how to manage or disable them can be found on http://www.aboutcookies.org/
Cookies set by us on our Website are called “first-party” cookies, used to help evaluate and enable performance and functionality of our products and services, including our Website. We also use “third-party” cookies, which are cookies from a website domain other than our Websites. These are used for our website analytics, site functionality, and marketing efforts by sharing usage and device-related data with relevant third parties.
What types of cookies are on our Website and why?
We use the following types of cookies for the following purposes:
- Strictly Necessary Cookies: These cookies are essential for you to browse our Website and use its intended functionality, helping to ensure security, and to log interactions with our cookie banner. These cookies cannot be opted in or out of.
- Performance Cookies: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Website. They help us to know which pages are the most and least popular and see how visitors move around the Website. If you do not allow these cookies, we will not know when you have visited our site and will not be able to monitor its performance using data provided by your visit.
- Functional Cookies: These cookies enable the website to provide enhanced functionality. They may be set by us or by third-party service providers whose services we have added to our pages. If you disable these cookies, the website may lose certain non-essential aspects of its functionality.
- Targeting Cookies: These cookies may be set on our Website by our advertising and marketing service providers. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites. They are based on uniquely identifying your browser and internet device. This recognition is used to serve relevant adverts, links, or other information about our products and services to users visiting other websites after having previously visited our Website or interacted with our products and services. If you consent to these cookies, you may experience targeted advertising.
This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site.
The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States. In case of activation of the IP anonymization, Google will truncate/anonymize the last octet of the IP address for Member States of the European Union as well as for other parties to the Agreement on the European Economic Area. Only in exceptional cases, the full IP address is sent to and shortened by Google servers in the USA.
On behalf of the website provider Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage to the website provider. Google will not associate your IP address with any other data held by Google.
Furthermore you can prevent Google’s collection and use of data (cookies and IP address) by downloading and installing the browser plug-in available under https://tools.google.com/dlpage/gaoptout?hl=en-GB. Further information can be found under (Google Analytics Terms of Service & Privacy).
Please note that on this website, Google Analytics code is supplemented by “gat.\_anonymizeIp();” to ensure an anonymized collection of IP addresses (so called IP-masking).